Archive for March, 2012

Recent Writings

Teaching through email? Yes You Can!

Offering free things to your website visitors is one marketing method that often results in sales. Free courses that are delivered via email are very popular, and people sign up for such courses on a regular basis to learn more about a topic of interest to them. These courses are best maintained and delivered with […]

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Marketing Quote of the Day

No matter your sector, chances are that people are already twittering about your products, your brand, your company or at least your industry. ~~~Tim O’Reilly and Sarah Millstein

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Try Hosting a Webinar to Build Relationships with Customers

Try Hosting a Webinar to Build Relationships with Customers

There are a few key truths about marketing and working with customers. People enjoy receiving free, quality, information. People learn in different ways (visual, audio, etc). And if a person has “learned from you” they are likely to have built trust with you. People buy from people they trust. A webinar is one way to […]

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Marketing Quote of the Day

Remarkable social media content and sales copy are pretty much the same — plain spoken words designed to focus on the needs of the reader, viewer or listener. ~~~Brian Clark

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What is Your Brand About?

What is Your Brand About?

Build A Brand  Who would you buy from if you needed running shoes?  A shoe manufacturer you’ve never heard of … or Nike? Most likely, you’d buy from Nike because you’re familiar with the brand. When people are spending their money, they like to know who they’re spending it on. Branding, helps establish who you […]

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